The Wellness Officer is the operational lead for MARGIN, KOFISI’s workday wellness system
built into every Kaskazi location. This is a hands-on, execution-focused role that sits within the Experience
Division.
Key Responsibilities
1. Daily Operations and Class Programming
– Own the daily class calendar across all session types: Sweat, Stretch, Breathe, Learn &
Loosen, and Open Gym, ensuring the daily rhythm of Morning Performance, Mid-Morning
Reset, Lunchtime Pulse, Afternoon Slump Breaker, and Evening Release is delivered
consistently.
– Manage the 40-minute session / 20-minute buffer model to prevent bottlenecks around
showers, lockers, and changing rooms.
– Oversee booking and check-in processes (app-based QR code or front desk), ensuring every
visit is recorded against member ID.
– Manage capacity at roughly 8 participants per slot, approximately 100 to 110 user-slots per
weekday, tuning by season and demand.
2. Practitioner and Team Management
– Build and manage the practitioner roster: yoga instructors, HIIT/strength trainers, breathwork
facilitators, run coaches, and massage therapists.
– Set and uphold quality, reliability, and consistency frameworks so every session meets the
MARGIN standard regardless of who is leading it.
– Manage any in-house wellness staff, including scheduling, performance reviews, and
professional development.
– Coordinate with the F&B team on Productivity Packages: bundled session plus smoothie/salad
combos designed to encourage off-peak use.
3. Member Experience and Adoption
– Be the face of MARGIN for members and suite guests, setting the tone of calm clarity that
defines the brand.
– Drive adoption targets: 70% of members using the centre at least once per week, 15% twice,
5% becoming champion users at three or more times per week.
– Encourage variety of use across session types and build off-peak habits through nudges,
prompts, and Productivity Packages.
– Manage special formats: Breathe Meetings (40-minute working meetings with light movement),
Run/Forest Club, and on-demand team wellness bookings.
4. SOPs, Facilities, and Health & Safety
– Own and maintain SOPs for towels, laundry, soaps, amenities, locker rooms, cleaning
schedules, and health and safety compliance.
– Manage uniform standards for wellness staff.
– Oversee storage, tagging, and laundry systems for runners and cyclists using a hotel-style kit
tag system.
– Ensure the pricing framework is clear: what is included access versus chargeable team formats
such as Breathe Meetings and Run Club.
5. Data, Reporting, and Continuous Improvement
– Track and report on booked versus actual attendance, individual usage patterns, and
company-level trends.
– Deliver monthly member wellness usage summaries to support the member relationship.
– Produce aggregate company-level data: average visits per person, peak times, preferred
formats.
– Feed insights to the future Wellness Officer role and Digital Experience Director for system-
level improvements.
6. Mobility and Extended Programming (Phase 2)
– Coordinate with the Kaskazi Shuttle for forest runs, guided walks, and nature-based wellness
sessions.
– Support the development of Productivity Packages that bundle shuttle, class, and F&B into off-
peak experiences.
Requirements• Experience: 4 to 8 years in boutique fitness, premium hotel wellness/spa, or high-standards
hospitality operations, with at least 2 years managing a team and a roster of external practitioners.
• Operational rigour: proven ability to build and maintain SOPs, manage schedules, and run a
facility to a consistently high standard.
• People management: demonstrated experience managing both employed staff and
freelance/contract practitioners.
• Communication: calm, clear, and warm. Able to set expectations with practitioners, brief the front
desk, and make members feel welcome in the same morning.
• Fitness or wellness qualifications (personal training, yoga, breathwork) are a strong advantage but
not essential.
• Familiarity with booking/scheduling platforms and member management systems.
• Experience launching a new concept or space from scratch.
